In today’s blog post, we’re highlighting three events that we expect to make headlines in February.
- Black History Month begins Feb. 1 in honor of “the contributions and sacrifices of African Americans who have helped shape the nation.” As we near the third year of the COVID-19 pandemic, this year’s Black History Month theme, Black Health and Wellness, acknowledges the legacy of Black medical scholars and practitioners. Black History Month dates back to 1926 when American historian Carter G. Woodson founded Negro History Week with the goal of promoting and educating people about the history and culture.
- The 2022 Winter Olympics will officially commence with the Opening Ceremony on Feb. 4, though some events will begin in the days prior. The Winter Olympics start only six months after the conclusion of the Summer Olympics in Tokyo, which was postponed due to the ongoing pandemic. Athletes and officials have been faced with a myriad of hurdles in preparation for the games in China, where the government has a “zero Covid” approach to managing the virus. The games will conclude on Feb. 20.
- The Los Angeles Rams and the Cincinnati Bengals will face off at SoFi Stadium in Los Angeles for Super Bowl LVI on Feb. 13. The game comes after a postseason riddled with overtime games, which has many people questioning the NFL’s rules for overtime. The Super Bowl will feature the lowest-seeded matchup and the most expensive tickets in Super Bowl history.
More About The Lede:
Our clients receive a monthly media planner, The Lede Edition, that looks two months ahead at the events and topics that will be making headlines.
