A recent webinar moderated by RW Jones Agency President & Managing Director Maggy Ralbovsky brought together a group of higher ed marketing and communications pros at various institutions to discuss their recent experiences using sponsored content to reach key audiences.
The webinar's panelists were:
- Jamie Ceman, vice president of strategic marketing and communications, Chapman University
- Christopher Joyce, vice president for marketing and communications, Bentley University
- Brandy Kift, director of marketing strategy, Bucknell University
- Donna Lehmann, interim vice president for marketing and communications, Fordham University
- Elizabeth Regan-Butts, deputy chief marketing officer, University of Maryland, Baltimore County