In this month’s roundup, Black men are missing at HBCUs, leaders reveal the secret to their success, and HBCUs remain underrepresented at the NFL draft. 

New Sub-Brand to Continue Its Focus on Strategic Consulting for Independent K-12 Schools, Expanding RW Jones Portfolio and Client Service Capabilities

A recent webinar moderated by RW Jones Agency President & Managing Director Maggy Ralbovsky brought together a group of higher ed marketing and communications pros at various institutions to discuss their recent experiences using sponsored content to reach key audiences.

May 1, 2023 – The RW Jones Agency is excited to welcome Jennifer deCoste, Ph.D. as its new Senior Vice President and Managing Director overseeing a practice around strategic planning, coaching,  and change management. Upon arrival, deCoste will spend time working on several select initiatives helping institutions with long-range planning and mission-driven campus climate work. 

We ask that question to higher ed presidents, which always sparks great conversations on this new podcast sponsored by RW Jones and Rankin Climate. Listen on Apple/Spotify or at wywpodcast.com

By Sarah Goldfarb, Managing Director of Social Media & Digital Content

Usually when you type a question like the one above into a search engine, you are looking for a yes or no answer. But, like with all things to do with social media and higher ed, it’s more complicated than that. Let’s work through this question with some other questions that can help you arrive at an answer.

In this month’s roundup, Jackson State continues its search for a president, a music icon is honored at Bowie State and a notable name joins the Howard University faculty. 

EPISODE 14:  WHY ALUMNI ENGAGEMENT IS KEY IN HBCU PHILANTHROPY

In this episode of On The Yard, we talk with Emile Parker, Director of Alumni Relations at Oakwood University, and Cheri Wilson, Executive Director of University Advancement, about how HBCUs and other minority-serving institutions can effectively position themselves as beneficiaries of major philanthropic gifts. 

EPISODE 13:  THE IMPORTANCE OF OWNING THE FINANCES

In this episode of On The Yard, we learn how Allen University President Dr. Ernest McNealey is blazing a new pathway for Allen University through strong fiscal management.

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